Wine Gums Juicies, Sports Mix Juicies and The Natural Confectionery Co. Juicy Snakes will tap into these key trends and will deliver exactly what those consumers are looking for – fun products with natural, trusted ingredients. The core range of each of these brands will still be available, offering more choice than ever through our expanded portfolio in a soon to be HFSS-restricted world”. These are by far the best wine gums available on the market, and it is great to see them here at BCS! The flavours are classic and very natural compared with other brands. The texture is also just right, a perfect balance between soft and chewy. A delight to have "on hand" at any time of the day or as a special treat! Mondelēz International is launching a range of non-HFSS sweets called Juicies across its Maynards Bassetts and The Natural Confectionery Co. brands. I've already converted many in the US to these. There is NOTHING in the world that compares to the flavour intensity and chewy texture of Maynards Wine Gums. Miss these terribly from the UK, but THANK YOU BCS for making these easily accessible for this humble addict.

However, you can consume them in moderation so they easily fit into your healthy diet requirements. Maynards Bassetts Wine Gums have been made at the Cadbury Trebor Bassett factory in Sheffield since 1991. Before this, they were manufactured at Vale Road in London. Maynards and Bassetts (George Bassett & Co.) are both brands of Cadbury (owned by Mondelez International, Inc., which was originally Kraft Foods). The two brands merged in 2016 to form Maynards Bassetts, which is the brand that Wine Gums are produced under today.

Maynards Sour Patch Kids Fruit Mix Bag 130g

Maynard's father was teetotal, and he created wine gums as a rich flavoured sweet that would serve as an alcohol-free alternative to traditional wine. Wine Gums Juicies, Sports Mix Juicies and The Natural Confectionery Co. Juicy Snakes will tap into these key trends and will deliver exactly what those consumers are looking for – fun products with natural, trusted ingredients. The core range of each of these brands will still be available, offering more choice than ever through our expanded portfolio in a soon-to-be HFSS-restricted world.” NAM Implications: In consumer testing, more than two-thirds of testers (71%) said they would go on to buy the new range, claims Mondelez. As the second biggest branded sugar confectionery range on the market ( Nielsen IQ), Mondelez says that Maynards Bassetts is ideally placed to tap into the authenticity and naturalness trend with this new range. What’s more, The Natural Confectionery Co. range is growing by more than 44% year-on-year ( Nielsen IQ).

Not even market leader Haribo has been immune to issues. In October, wholesalers reported shortages in some SKUs as the brand prepared for the usual Halloween sales spike. Some said inbound availability had dropped to just over 80%. With the HFSS clampdown looming, other innovating suppliers took the no-added-sugar route earlier this year. Like Fruit Gummies from Naturelly (see Top Launch, below) which uses only fruit sugar – as does Mondelez’s recent NPD. American hard gums are similar to wine gums, but they're harder and have a more intense flavour. They're also available in a broader range of flavours, including pineapple and pear. Wine Gums: The Conclusion To reach non-HFSS standards, all three lines will contain 30% less sugar than their standard counterparts and will also be made of real fruit juice, natural colours and flavours. A contributor may have been the extraordinarily hot weather this summer: sugar confectionery doesn’t melt like chocolate,” Roberts says. “It has high household penetration like chocolate but has benefited because of its ability to meet different occasions and need-states through variety of choice, portability and added functional and health benefits.”While jelly beans are smaller and harder, they still offer intense flavours and can be enjoyed by people of all ages. Also, the flavours are exotic, including popcorn, cotton candy and other popular combinations.